One week or five business days. This was the time we had to organize a discussion meeting on "The Future of EU Cohesion Policy" for 120 people in a hotel hall in Sofia. And we did the best!

The discussion was part of the implementation of project BG05SFOP001-4.001-0020-C01 "Ensuring the Effective Functioning of the Sofia-city and Sofia Area Information Center for Promotion of ESIS in Bulgaria", implemented with the financial support of Operational Program "Good Governance", co-financed by the European Union, through the European Social Fund ".

For the successful conduct of the discussion we rented the InterContinental Hotel's room with the necessary technical equipment and sound. We organized guest registration and 2 coffee breaks. We drew moderator to the popular TV host Dobrina Cheshmedzhieva and we printed a special brochure with 1000 copies. We produced branded souvenirs for the participants and guests of the discussion.

The information campaign, which traversed the meeting-discussion, included 5 social networking publications, 5 publications on news sites, and a press release.

Despite the short deadlines, the registered guests were over 130 (with 120), and the reach of the audience in social networks exceeded 15,000 (with 1,000 people expected).