Regulations
In order to participate in the game the facebook users must like the facebook page of Sport Depot. Competitors must upload a picture of their favourite summer sport and gather as many “likes” as they can. Winners are been chosen by voting. All participants play for cool summer prizes provided by www.sportdepot.ro - beach awning, 5 badminton sets and 10 beach volleyball balls.

Aims
- popularization of the brand and the online store of Sport Depot among Romanian consumers;
- gathering new fans in facebook and increasing their activity in the social network;
- creating a positive image of Sport Depot as a company with the largest variety of sports equipment for all family members.

Results
70 participants, who collected thousand of votes.
Achieving a viral effect of the game – only for 10 days the total number of fans of Sport Depot on facebook increased by 300% - up to 6200 fans.