Our team is pleased have the opportunity to organize more and more events. The opening of a new Starbucks store in Sofia's iconic Slaveykov Square was exciting, interesting and challenging.
Besides the official and fun part featuring our special guest Polly Genova, our commitment was also the branding of the store. Since the format of the fifteenth Starbucks location is completely new with an emphasis on takeaway and less seating space, this time the leading color was not the legendary dark green of the brand, but orange. In addition, we honored our commitment to the environment and green lifestyle by gifting the first 100 customers a reusable cup. The event ended with Polly Genova signing autographs for her fans.