V Consulting team realized a creative concept of a teaser campaign for the yearly insentive trip of Profi Credit. Its purpose is to award and motivate employees with highest results throughout the year.
Having on mind the destination of the trip (which is still kept a secret), our team came up with the idea of sending message in a bottle to every Profi Credit office in the country. Texts of the letters were specifically personalized according to the region they were sent to. In a funny way they had a hint of the exotic destination without revealing it.
V Consulting will also take care of all steps of Profi Credit internal communication campaign for this project.