For Halloween 2015 our digital team that administrates the Facebook pages of the second largest fast food chain BURGER KING® for Bulgaria and the Czech Republic, conducted timeline contest with prizes, provided by Coca-Cola. The game was executed in three stages. At every stage fans had to answer provocative questions regarding All Saints holiday. Each week during the period of the game one winner was picked.
The contest showed highly satisfying results. In Bulgaria, more than 980 people participated and the total reach was over 26,280 people. In the Czech Republic, the nimber of participants was 357 with total reach of the game 16,290 people.
The Facebook page of Burger King Bulgaria can be find here, and the one of the Czech Republic here.